Skip to main content

Blog Social networking

Blog Social Networking


Blog social networking is a huge community where bloggers share their opinions and visitors can interact. Generally, people associate blogs to a single individual but we have started seeing a shift in that as businesses have started taking blogs seriously and come up with their corporate blog sites.  According to 2018 data from the Content Marketing Institute, 79% of B2B companies and 70% of B2C companies have blogs.  There are a lot of reason and benefits for businesses to use blogs.  


first and foremost, it helps businesses keep their audience and customers well informed.  They can promote their products or inform about any upcoming sales event or promotions directly to the audience.  Secondly, having a blog brings businesses more online traffic than those who don't.  Thirdly, in a digital world where being at the top of search engine results is valuable like a prime real estate, having blogs allows businesses to insert keywords, more specifically, long-tail keywords that are niche to businesses.  

I don't believe their is a dark side of blog.  But I do have to say people have to do their due diligence when consuming information off of the internet.  There have been many case of misleading and false information being spread around and its up to people to verify the information they come across.  

I think the technology of blog has peaked and its up to individuals and businesses to come up with ways to make it more efficient and effective to help achieve their goals.



Reference:

  • NEXT, Entrepreneur. “Why Every Brand Should Have a Blog.” Entrepreneur, 10 Sept. 2020, www.entrepreneur.com/article/355962.

  • Websolutionsinc. “13 Reasons Your Company Should Have a Blog.” Web Solutions, Inc, Web Solutions, 16 Oct. 2018, www.websolutions.com/blog/13-reasons-your-company-should-have-a-blog/.

  • https://contentmarketinginstitute.com/wp-content/uploads/2017/09/2018-b2b-research-final.pdf

Comments

Post a Comment

Popular posts from this blog

Blog about Twitter

Blog about Twitter      Twitter is an microblogging and social networking service where users can post and interact with others.  The messages or short microblogs are known as "tweets" and users are limited to 280 characters in a tweet.      Comparing Twitter to Blackboard discussion is like comparing a Ferrari to a Honda.  Honda is good but Ferrari is just better with its design and performance capabilities.  I think of the same while comparing Twitter discussion to Blackboard discussion.  Twitter has better design.  Its user focused design is miles ahead of Blackboard and the numerous features it has over Blackboard can be another blog post in itself.  I can see seamlessly and in blazing speed what my colleagues are talking about and see a specific topic discussion by using hashtag while in Blackboard I would have to go to a discussion, then click on one my friends post, then anoth...
Post a Comment
Read more

Blog vs. Wiki

Blog vs. Wiki Blogs and wikis are web 2.0 technologies that allow creators to host an array of material from text to videos and music online.  Unlike previous web 1.0 technologies, they allow visitors to interact, contribute material and publish new content. Generally speaking a blog post is one person's opinion where people can opt in to have a discussion through comments.  It is geared towards sharing of news, knowledge or expertise.  Being a blogger with huge following allows the blogger to profit through advertisement on their blog site or by using affiliate marketing where they promote products from sponsors.   While blogs allow readers to interact with the blogger through comments it however, doesn't allow them to modify the blog posts.  And this is one key distinction between blogs and wikis.  Wikis are more collaborative due to the fact that they enable readers to modify content that are already posted or even create new content page where othe...
Post a Comment
Read more

Creativity and New Media

Creativity and New Media     New media has enabled us to become creative in many ways that was unimaginable just few years ago.  For this assignment, I used Instagram to create a story where I can connect and interact with my current and potential followers.  Instagram now allows variety of ways that enable dynamic interaction between its users.  Few of those features include questions box, poll and quiz on stories that last for 24 hour span once posted.       In my Instagram story, I used multiple features to make it more attractive and there are few potential business opportunities as well.  I just tried to be casual with the question and included a countdown.  I also included a song that I thought goes well with the story.  If this story was for business then the question could've been about an upcoming album drop by an artist who wants to advertise on social media platform.  The countdown would be the release date and ...
2 comments
Read more